Cosmetic surgery, unlike many other medical specialties, is almost entirely a cash-pay, consumer-direct industry. A solid and comprehensive marketing plan for plastic surgery is essential to ensure success.
Your competition is working hard to get to the cosmetic surgery market. There are only so many patients available. We can help you expand your practice and keep you ahead of the competition. Choose Digital Makeover for the best cosmetic clinic marketing services.
Healthcare Success uses an evidence-based strategy to develop a strategic marketing plan that achieves the results that cosmetic surgeons want. Here's how it works:
Know the basics – Our advertising and marketing professionals have more than 20 years of experience in cosmetic surgery.
Have a plan. You need to carefully craft your plan using proven strategies to achieve results. Healthcare Success takes into account every aspect of your practice including prior marketing, website market demographics, competitor marketing, and detailed practice evaluation.
Implement and follow the plan – Our strategic marketing plan for cosmetic surgery is highly customized and tailored to your needs, your market, and your objectives. Then, we help you put the plan into action. This includes everything from staff training to online advertising.
We'll help evaluate the effectiveness of your advertising and marketing efforts. This is crucial for measuring return on investment (ROI).
Our evidence-based marketing system focuses on testing, tracking, and adapting. Like any other business, cosmetic surgery practices must be able to identify what is working and why, and then make adjustments based on this information.