Instagram stickers are elements that you can add to your photos or videos. Instagram Stickers are of various types like some are clickable, some are animated, and allow users to interact with the Instagram Stories. Simply put, they make your stories more interesting, which makes users more likely to engage with them.To know how to Create your own Instagram Stickers you can follow the following steps :

  • There are so many apps that allow you to create your own Instagram Stickers. First of all, open Adobe Illustrator and create a new document. Usually, opting for the size of 800×600 px is the best option for Instagram GIF Stickers, but feel free to experiment with shapes and sizes.
  • The next step is to simply design your stickers according to your likings. Do this by creating several images on different pages in varying colors, sizes, places. Why on different pages you might ask? This will allow the stickers or GIFs to move and give it the typical GIF-feeling.
  • In the last step, you can export the sticker.

While some stickers help to make your stories more fun, others directly contribute to your Instagram marketing goals. 

These Instagram stickers raise awareness for your products, they help you convert that attention into sales. Users can tap on them to learn more about the featured product, and then tap again to be taken to the product page to purchase.

While adding photos and videos on Instagram, you will see the option of adding GIFs and stickers to your Instagram stories. You can check hundreds of moving stickers powered by GIPHY. From glittering GIFYs to dancing cats and pizza in space, these GIPHYs will help you to make any funny videos and creative pictures. 

Types of GIFs:

  • Question Sticker
  • Hashtag Sticker
  • Mention Sticker to tag someone
  • Emoji Sticker
  • Clock Sticker
  • Poll Sticker
  • Countdown Sticker

Instagram gif stickers are available today as part of Instagram version 29 on iOS and Android too. If you want to use or add GIF stickers in your Instagram Story, follow these steps. 

  1. Open Instagram Stories and record a video or take a photo
  2. Click the GIF Sticker Icon
  3. Then search for a GIF and post.

Some tips for finding the best GIF stickers for any moment:

  • By searching ‘Effects,’ you will find all the options that can be used to add ambiance to a scene, e.g.: fire, glitter or sparkles, etc.
  • Searching ‘Emoji’ will give you so many emoji effects, which tend to be very popular.
  • Searching for themes like ‘happy birthday’ and ‘congratulations’ will help users add them in their stories to celebrate big events.

When using GIFs as part of your social media marketing campaign, there can be several added benefits to your business.